shopping tips

  1. Lab-Grown Diamonds Vs. Mined Diamonds: What you should know

    Lab-Grown Diamonds Vs. Mined Diamonds: What you should know

    Are lab diamonds, real diamonds? YES! Are lab diamonds worth anything? YES!

    There has been a lot of debate regarding what a lab-crafted (also known as lab-created) diamond is and if it’s a “real” diamond. 

    Let’s dive into what sets these stones apart (or doesn’t) from naturally-mined diamonds. Of course, it’s a personal preference, but we don’t think lab-grown diamonds are a fad, in fact, we think they’re here for the long haul. Here are some of the facts so you can decide what’s best for you!

    What is a lab-grown diamond?

    The main difference between a lab-grown diamond and a naturally-mined diamond is simply the way it is created. A mined diamond is formed naturally deep beneath the Earth’s crust where temperatures and pressures are very high. These diamonds can only be mined when rare volcanoes erupt and bring them close to the surface.  

    We imitate that

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  2. Sapphire Birthstone Guide | History & Meaning

    Sapphire Birthstone Guide | History & Meaning

    September’s birthstone (the sapphire) is said to be one of the most sought after gemstones for the majority of human civilization.

    It represents qualities like sincerity, faithfulness and truth.

    One of the most romantic and royal stones on planet earth, the sapphire has earned itself quite the reputation. Read on to find out more about the sapphire’s important past and promising future.

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  3. Top Personalized Jewelry Gifts for Any Occasion

    Top Personalized Jewelry Gifts for Any Occasion

    For a token so strong in meaning, how is it possible to then elevate a piece of jewelry to mean more (and spark pure magic)? 

    The answer is personalized gifts, and more specifically customized jewelry. Because what's more special and thoughtful than gifting that special someone (or yourself) a necklace, ring, or bracelet that's been engraved with their/your initials (or even zodiac sign)? Not much.

    Below, we’ve broken down 10 of the most recommended jewelry gifts to personalize!

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  4. The Ultimate Father’s Day Gift Ideas: The Jewelry Edition

    The Ultimate Father’s Day Gift Ideas: The Jewelry Edition

    To help create a powerful sentiment like this, it’s time to gift that special someone jewelry.

    However, we’re not just talking about any ordinary someone, but the amazing fathers in our lives.

    Celebrate Father’s Day with your father, in-law, husband, son, step-father or grandfather with these 15 Father’s Day gift ideas, that are sure to fit every dad’s taste.

    Whether it’s personalized Father’s Day gifts, or luxury Father’s Day gifts - we promise the dad in your life is sure to love it!

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  5. Top 7 Diamond Shapes & What They Say About You

    Top 7 Diamond Shapes & What They Say About You

    What does your choice in diamond shape or enagement ring shape say about you?

    Often the first step in choosing an engagement ring is determining the shape (round, princess, marquise, etc.) of the diamond you like best.

    Shape describes a diamond's form, primarily as viewed from above; and although a round, or brilliant-cut, diamond is the most popular, there are many others to consider. 

    Did you know that the shape of diamond you prefer may reveal something about your personality, style or love life?

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  6. A Match for Moms of all Types: Mom's Official Gift Guide

    A Match for Moms of all Types: Mom's Official Gift Guide

    Mother’s Day is fast approaching, and we’re here to help you choose the perfect gift for the special mom in your life, whether it’s your mom, wife, sister, grandmother or your best friend.

    According to the National Retail Federation, Americans planned to spend $4.2 billion on jewelry for Mother’s Day, making it one of the most popular Mother’s Day gifts.

    But all moms are different and it can be tough to figure out which piece mom would like best.

    Our Mother’s Day gift guide is here to help!  Whether your mom is trendy, sporty, all about the glam or classically elegant, we’ve got her perfect match. 

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  7. On Time: Best Timepieces for Mom

    On Time: Best Timepieces for Mom
    ...Because she always taught us the importance of being "on time". Celebrate mom with the perfect timepiece. If you’re not sure which to choose, don’t worry, we’ve laid out the perfect choice based on her lovable personality below.
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  8. The Perfect "Fit" For Mom: Mother's Gift Ideas

    The Perfect "Fit" For Mom: Mother's Gift Ideas
    Diamonds really are a girl’s best friend. The old saying really does ring true. Choose pieces that can be worn regardless of size so that you aren’t left guessing whether or not the gift will fit. We put together a gift guide of “easy-fits” like bracelets, pendants & watches — if you see something you love, then click on the image to see more!
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  9. 3 Colorful Engagement Rings She Will Say Yes To

    3 Colorful Engagement Rings She Will Say Yes To

    Want your engagement ring to stand out from the crowd?

    A uniquely colored gemstone engagement ring might be just what the bride ordered. They’re beautiful. They’re unusual. And they can be a great value. 

    The decision to commitment can be scary, to a colored stone engagement ring that is. Here are a few ways to add that color without going overboard.

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  10. To Shop Together or Not? Tips on Buying an Engagement Ring

    To Shop Together or Not? Tips on Buying an Engagement Ring
    The next step is to think about how you’re going to propose, and, of course, the engagement ring! Traditionally, choosing an engagement ring has been a job just for the guys. But times have changed, and more and more couples are choosing to shop for an engagement ring together. But which way is best? There are certainly pros and cons for each situation. Whether you choose to shop together or alone, we are here to guide you through the entire engagement ring buying process.
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