Joseph Bulova founded the Bulova brand in New York City in 1875. The Joseph Bulova collection pays homage to the brand’s founder as well as its Swiss watchmaking history. The collection is designed in New York City and crafted in Switzerland, using fine Swiss movements. The distinctive designs in the collection are inspired by Bulova designs from the Art Deco era of the 1920’s to the 1940’s. Each of the designs features signature elements true to the vintage Bulova watches of the time – interpreted with an eye for the contemporary consumer.